In line with its efforts to promote the Kingdom of Bahrain and develop the tourism sector, the Bahrain Tourism and Exhibitions Authority (BTEA) is participating in the World Travel Market (WTM), a platform which attracts representatives from the travel and tourism industry. The event, taking place in the United Kingdom, will run until the 6th of November 2019.
Bahrain’s delegation is headed by the Minister of Industry, Commerce and Tourism, Zayed bin Rashid Alzayani, Chief Executive Officer of BTEA, Nader Al Moayyed and includes representatives from BTEA, the Bahrain Economic Development Board, the national carrier Gulf Air, Bahrain International Circuit (BIC), as well as a number of leading hotels and travel agents.
“We have always been keen to participate in various regional and international exhibitions and events, through which we seek to promote the Kingdom of Bahrain to attract foreign investments and increase tourism numbers. Our strategy at BTEA focuses on strengthening the Kingdom’s tourism sector in order for it to become one of the main contributors to the economy. Our aim is to position Bahrain as a regional and international tourism hub,” said the Minister of Industry, Commerce and Tourism,. Zayed bin Rashid Alzayani.
During this global event, BTEA will be showcasing the Kingdom's tourism potential as well as the upcoming Formula 1 Bahrain Grand Prix race, which has been attracting thousands of racing fans from around the world to during the past 15 years.
World Travel Market provides an ideal platform for industry professionals to discuss the latest developments and challenges of the tourism industry. BTEA’s participation comes in line with its long term strategy to further develop the Kingdom’s tourism sector and strengthen its position on regional and international levels under the slogan of ‘Ours. Yours.’, which contributes towards the Kingdom’s economy and the 2030 Economic Vision.
The Kingdom of Bahrain has taken great strides in enhancing its position as an ideal destination for experiential travel as it offers visitors a unique experience due to its rich history, civilization and traditions that distinguishes it from any other country in the Arabian Gulf. With the aim of making Bahrain a leading family and business tourism destination, the BTEA has developed an integrated schedule of events in order to attract tourists from around the world to the Kingdom of Bahrain.